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We had a couple that were a little hard to get. Raekwon Is Ready to Tell His Side of the Story
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Kenny G Explains Why He Did a Documentary About How Much People Hate Him There’s a Reason the New Beatles Doc Had to Be Eight Hours
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Jobs' vision was key to convincing the board, Iger wrote. "It was a culture that anyone in a creative business, in any business, would aspire to." "What I saw that day left me breathless-the level of talent and creative ambition, the commitment to quality, the storytelling ingenuity, the technology, the leadership structure, and the air of enthusiastic collaboration-even the building, the architecture itself," Iger wrote in his autobiography. The exercise at Apple's headquarters had a profound effect on Iger. "Steve said he loved whiteboard exercises, where an entire vision - all the thoughts and designs and calculations - could be drawn out, at the whim of whoever held the felt pen," Iger wrote in his autobiography " The Ride of a Lifetime."įor example, according to Iger, Jobs' list of cons included: "Disney's culture will destroy Pixar!" "DISTRACTION WILL KILL PIXAR'S CREATIVITY" and "Your board will never let you do it."Īt the end of the whiteboard session, Jobs told Iger, "A few solid pros are more powerful than dozens of cons," he wrote in his autobiography. This included listing the pros and cons on a whiteboard.
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The pair met at Apple's headquarters a few weeks after the phone call to discuss the plan. Jobs' response to the proposition? "Well, it's not that crazy," Iger recalled him saying. Indeed, Jobs asked Iger to tell him what his idea was over the phone. "Anyone that knew Steve would know that, if you said to Steve, 'I have a crazy idea,' he would have to hear right away," Iger said.